The SAFE Campaign

The SAFE Campaign was part of a "design for social good" assignment during my year abroad at the University of Rochester, New York. We had to "design a poster or posters that intend to create positive change in social cause of your action". For this project I chose to design a campaign targeting the parents of school-aged children to raise awareness of the gun epidemic faced in schools currently. The final four posters were shortlisted by our Graphic Design Professor, Nancy Bernardo and nominated for an academic award.